Predictable Revenue Calculator
Outbound volume in. Predictable revenue out.
This calculator runs the exact math from our Predictable Revenue Modeling sheet: how many emails your sending accounts produce, how many clients that volume closes at a realistic penetration rate, and what those clients are worth at your average project size. Set a monthly target and it works backwards to the accounts you need.
Your inputs
Defaults are the sheet defaults: 150 emails per account per day, 4 sending days a week.
Sending calendar (advanced)
The share link encodes your inputs, so a partner sees the same scenario.
Emails sent
12,000
Clients closed / month
120
Revenue / month
$600,000
| Penetration | Clients / mo | Revenue / mo | Clients / yr | Revenue / yr |
|---|
| Accounts | Emails / mo | Clients / mo | Revenue / mo | Revenue / yr |
|---|
Work backwards
Start from the target. Solve for the accounts.
0% of target
Methodology
The exact math, no black box.
- Volume:
emails/day = accounts × emails per account per day. The sheet uses 150 per account. Thenweek = day × sending days(sheet: 4),month = week × 4,year = month × 12. - Clients:
clients = emails × penetration rate. Penetration here means clients closed as a share of emails sent, which is how the sheet defines it. It bundles reply, meeting, and close rates into one honest number. - Revenue:
revenue = clients × average project value, with the sheet presets at $5,000, $10,000, and $20,000. - One honest correction: the sheet labels its first two scenarios “.001%” and “.005%”, but its formulas multiply by 0.001 and 0.005. Those are 0.1% and 0.5%, and that is what this calculator uses, so your numbers match the sheet totals.
- What the model leaves out: deliverability ramp, list quality, and reply handling capacity. Penetration is where those realities land, which is why the sensitivity table matters more than any single row.
Like the projection? Install the engine.
The calculator shows what the volume is worth. The Prospect Automation Engine is what produces it: researched accounts, personalized outreach, human approval before anything sends.